Our Story

Wholesome Grub is your neighborhood partner for collaborative nutrition. We believe we can improve people’s well-being through ridiculously tasty food that happens to be nutrient-dense. Each meal is cooked by local professional chefs, trained in classical, traditional, and modern cooking techniques.

Our Mission

Our goal is to modernize today’s food meal options by providing a supportive online food fulfillment environment and connecting our members with convenient and actionable insight into personalized nutrition.

Our Belief

Our belief begins with how we source our food, following each foundational pillar: Nutrition Density, Biodiversity, Seasonality, and Sustainability.


Our Pillars

We believe in consuming foods that are high in Micronutrients value relative to consumed calories. Nutrient-dense foods contain vitamins, minerals, antioxidants, complex carbohydrates, lean protein, and healthy fats.

Does your food cover the spread of living nutrition? We believe in eating the rainbow. Adding a variety of plant-based ingredients, a variety of clean-animal proteins, and various water sources contribute to a healthy Microflora (microbiota).

Eating foods in their natural seasonal cycles not only helps with the earth’s ecological maintenance but helps us, humans, to fight viruses and bacteria of those particular seasons. Last, eating food in season helps scale the cost of production for us all.

We believe in sourcing fair trade ingredients that are non-genetically modified, naturally cultivated, organic, wild-caught, grass-fed/grass-finished, environmentally friendly, and preservative-free by purchasing from locally sustainable food providers.


Putting it all Together

Our platform allows customers to choose from a range of community nutrition care providers. You may choose to authorize a team of practitioners to fine-tune your nutrition intake standards. Your team may include:

  • A registered dietitian (RDN)
  • A board-certified medical doctor (MD)
  • Naturopathic doctors (ND)
  • Registered pharmacist (RPh)
  • Integrative functional medicine practitioners (IFM)
  • Week to week, your personal chef will work with your team to tune with your food recommendations.


Combining food science, we consider the big picture when it comes to your food design needs. Recognizing there is no one-size-fits-all-diet type for nutritional health. Factors such as habits, history, lifestyle, behavior, environment, genes, current conditions, and goals are assessed thoughtfully throughout the customer’s food journey.

“Quite simply, food is messaging to your body.” Understanding your body’s genes and how messaging goes from one food organism to another can be more explained in transcriptomic science. In short, your body produces proteins for every cell in your body, providing the underlying functional mechanisms for all the body’s processes involved in human disease or health.

Variations in gene information can lead to altered function of the proteins, may result in a higher risk for cellular degradation in biochemical adequacy, dysregulated mitochondrial health dynamics, and metabolic performance. While exercise, stress, and environmental factors can influence gene expression, nothing affects gene behavior more than food.

Now that we have covered the importance of nutritional health, it’s now time to explore evidence-based nutrition (EBN). Our teams will begin to collect information needed to assess your caloric intake and water intake. Considering a stratified approach rather than just a simple body mass index (BMI) calculation, energy expenditure, meanwhile accounting for other personal goals.

WGmeals combines integrative and functional science with the culinary arts to standardize next-generation ingredient selection to optimize your personalized nutritional health. Those customers who take advantage of nutritional-genomics testing have the opportunity to gather more insight into genotype/phenotype-associated risk factors.

Once understood, we will compile an ideal macronutrient (protein, fat, carbohydrate) consumption value (target values). Other information we collect will help us understand the relationship between specific values and the best-practices approach to addressing each of the following listed nutritional paradigms.

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